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Bonfire Collective
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Role: Strategic Advisor
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Challenge: Bonfire was shifting from a small consultancy to a full-service strategy and creative shop—and evolving as a brand, too. They needed help building the framework to support that growth.
Solution: Collaborative sessions focused on efficiency, workflow, and client selection and care, as well as internal brand strategy to ensure these processes were authentically Bonfire.
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My Work:
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client strategy and alignment
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process building and refinement
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brand ethos, promise, and differentiation
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